Children are particularly susceptible to colds during the
winter season. A gentle form of Nasivin® is also suitable
for small children and infants.
The division’s seven strategic brands recorded total growth of 12% in 2007. These brands include products to strengthen the joints sold under the Seven Seas® brand (Kytta® in Germany), the vitamin products Cebion®, Bion®3 (Multibionta®) and Diabion® for everyday health protection, the women’s and children’s health brands Femibion® and Kidabion® (Haliborange®), as well as the cold remedy Nasivin®.
Sales of Femibion®, the division’s fastest growing brand, climbed 40% in 2007. This performance was attributable to strong growth in Germany (+44%), Belgium (+24%) and Poland (+9.1%) as well as market launches in France and Austria. Femibion® contains the patented substance Metafolin® and provides optimal nutritional supplementation for women planning a child, pregnant women and nursing mothers. Femibion® enjoys a leading position in established markets and gynecologist recommendations play a key role in the success of this brand.
By developing new distribution channels, the division has further improved its access to customers. As a result, consumers in Singapore can now also purchase high-quality nutritional supplements from the British CHC subsidiary Seven Seas directly by mail order.
Thanks to strong exports, the mail order business with Lamberts products – high-quality vitamins, minerals and nutritional supplements – recorded another solid year despite a challenging market in the United Kingdom.
