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All over the world, liquid crystals from Merck are found inside most LCD televisions, computer monitors, notebooks, digital cameras, mobile phones, PDAs, MP3 players and many other high-quality displays. Merck is the global market leader in this field and, thanks to continuous investment in research and production, also the technology leader. |
Highlights of 2007
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The business model
The division’s success is based on close cooperation between interdisciplinary teams and display manufacturers in the Far East. Merck’s future is secured through a broad portfolio of customer-specific LC mixtures, reliable just-in-time deliveries in a highly demanding market with high innovation rates, and a large number of patents. More than 100 researchers based in Germany as well as close to our customers in Japan, Korea and Taiwan are responding to the ever-increasing demand in particular for shorter switching times. |
Key product
Additional fields of work
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Market trends and prospects for the future
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