Consumer Health Care Audited

Consumer Health Care – Nasivin product image (photo)

The Consumer Health Care division offers consumers high-quality over-the-counter products for preventive health care and self-treatment of minor ailments.

Key products

  • Mobility: Products to strengthen the joints, including the brands Seven Seas®, Seven Seas® JointCare and Kytta®
  • Everyday Health Protection: Vitamins and minerals sold under brand names such Cebion® and Diabion®; probiotic multivitamin products Bion®3 and Multibionta®
  • Women’s and Children’s Health: Femibion®, a multivitamin product with folic acid and Metafolin® for pregnant and nursing women; Kidabion® (Haliborange®), a vitamin product for children
  • Cough and Cold: Cold remedy Nasivin® (Iliadin®); flu remedy Sedalmerck®

Key events in 2008

  • Double-digit organic growth of 12% in total revenues clearly exceeds market growth
  • Acquisition of the Belgian company Bio-Fyt
  • Divestment of the biManán® brand of diet products in Spain
  • Strategic brands further strengthened
  • Successful advertising campaign for Kytta® ointment with strong growth in Germany
  • Expansion of business in the growth markets of China and India